SAMSUNG x CES
500+ attendees
Challenge
Samsung wanted to create the ultimate on-stage presentation at CES to launch their new 8K UHD Televisions.
Solution
Eddy V. took on the role of creative and technical director for Samsung’s CES installation. He intricately projection mapped the custom surfaces of the room for SAMSUNG’s product launch. The immersive projections grabbed the audience’s attention and transformed the space into a modern abstract environment.